Skills Audit - Becky

As Creative Director i feel the following skills are an appropriate representation of my hard working and professional manner . Not only do they outline my experience within the industry but also show my potential to exceed in this role.

Creative Development

For this part of the role i feel my personal strengths are; i can take an idea as a raw element and develop this into a concept , analyse the concept for its functionality purposes and if deemed inappropriate complete this process as many times as necessary until the finished article/product is suitable and meets the needs of the client and the design brief.

Brand Development

Although i do not have much experience in brand development i have gained basic skills in the Visual Communications Assignment in which i created a logo/brand for a bar called Stiletto's and the current project, craeting Black and Pink Productions. During the Visual Communications assignment i also created all the companies apparrell such as business cards, letter heads, compliement slips and bar merchandise.

Graphic Design

I have a broad experience of graphic design ranging from art at GCSE to an A Level Fine Art course at College. This is where my passion and enthusiasm for Pop Art and the 1960s artists began to grow. At College even with my motivation to learn about Pop Art i also gained knowledge about various artists such as Georgia O'Keeffe and Bridget Riley. At University my experience of graphics as taken more of a commercial standpoint. This has lead me to think more about the end product and how this is percieved by others.

Research

I have experience in 3 different areas of research: Market, Product and Research and Development. the skills i have learnt here are an eye for detail, analysing people, products and markets.

Programmes

I understand how improtant the use of software is int he role of Creative Director and i feel i am profient the following Adobe programmes: Photoshop, Illustrator and Flash

Client Liason/Relationaship Management

With any project that requires a clients vision to be translated into an end product relationship management is key throughout. In my present full time employment i develop, grow and maintain these types of relationships on a daily basis. They are impairative in my job and also the role of a Creative Director. This is an area in which i excell.

Skills Audit - Clare

Skills Audit

Production Manager – Having worked as a Production Assistant, Scheduler, Co-ordinator and Assistant Producer I have much experience of managing projects, forecasting, planning and working to deadlines.  I have experience of sourcing and managing cast and crew, completing call sheets and risk assessments with knowledge of working hours and drivers hours directives.  I can envisage the whole project and break it down into manageable chunks, appointing times and tasks to the best resources.

Researcher – Experience of research.  I am very resourceful, having a background in a number of industries I have built up a broad network of contacts.  These contacts have proved extremely useful on many projects, not only for obtaining information but also for sourcing experts, locations and authority to film.

Photographer – Although the majority of my work is wedding and portraits, my background is in Production Photography.  This includes continuity and documentary photography.  I can apply these skills to our projects, cutting costs and foregoing copyright issues. For examples see http://www.clarewaterfall.com/

Music & Audio – We have a licence to use the Audio Network library, through our parent company Big Tank Productions.  I have experience of post production audio, using Adobe Soundbooth. 

Web Design – I have designed and created a number of websites, mainly through a user interface such as Moonfruit, Blogger and Wordpress. I have also created a site solely in Flash and am currently learning Dreamweaver.  The designs are clean and simple, I am not a fan of clutter, they are also designed to be easily navigated.  For examples see http://www.cwaterfalldesign.co.uk/

Graphic Design – I have a small portfolio of commissions for promotional posters and most recently my first brand, this included logo design, posters, letterhead, web banners, business cards etc.  I work in Adobe Illustrator and Photoshop.  I was also commissioned to design and produce a promotional video for a fashion retailer, using After Effects.

Our freelance crew – From my background at ITV and subsequent freelance work, I am fortunate to work with some of the country’s best talent Camera Crew, Lighting Directors, Sound Recordists, Audio Mixers, Producers, Directors, Presenters, SFX Graphics, Editors, Vision Mixers, Engineers, Writers, Electricians, Make Up and Costume Artists.  While we have experienced in-house crew, there may be specialist jobs that we would consult or appoint one of our partners.